What's Killing Cardio in Gyms?
Towards the end of last year I sent out a Video Blog which looked at a big trend of falling cardio usage that we were noticing when we were doing "restudies".
Recently we did a different analysis aggregating our data across all 600+ studies we have done over the last 6 years . . . and once again we were shocked at the drops in cardio usage it showed!
In this months video blog we try to understand what is causing this drop in cardio usage, Boutiques? Or Strong women? Or HIIT classes in gyms?. . . We are not sure what’s causing it . . . .only that it is happening.